explore by roullier
The new editorial ecosystem for internal communication
One… but all different. With 8,000 employees & present in 130 countries, the Roullier Group is facing an extreme decentralization of its activities & geographical sites throughout the world.
How to unite employees around a single corporate culture ?
More than an internal information program, a system for employee empowerment
EXPLORE, the mag’
Objectives: built around the company’s values, the magazine meets 4 objectives: to share qualitative information, deal with strategic subjects, adopt a high level of thought leadership and promote employees.
The form: a 38-page semi-annual magazine – available in 4 languages
EXPLORE, the newsletter
The objectives: capitalize on a weekly contact point with employees, create a regular link, provide information.
The form: the rebranding of the previous digital newsletter.
EXPLORE, the community
The objectives: to animate & engage business units and employees directly, create interaction & direct exchanges.
The form: the creation of a dedicated Yammer EXPLORE group & the animation of this community.
Each issue has a circulation of 6,000 and is distributed worldwide.